The IGZ represents 3,500 temporary agencies, which are predominantly medium-sized and regional. In 2017 a campaign was developed to improve the image of temp work.
Visual strategy / Campaign design / Key visual /
Social media campaign (drafts) / Image brochure (layout)
client: IGZ (Interessenverband dt. Zeitarbeitsunternehmen e.V.)
agency: IW Medien / Cologne Institute for Economic Research