The new info truck informs young people using experience-oriented tools about education possibilities in the metal and electrical industry. Through the vivid experimental stations the participants experience technology in a practical and intuitive approach. I developed and helped realize the look of 10 ultra-modern trucks that offer 80 qm of space in two levels. Since October 2014 the „rolling touchpoints“ have been on tour in Germany.
Visual strategy front / Interior design / Concept presentation /
Key visual / Final artwork / Print production
client: M+E (Metall- und Elektro-Industrie)
agency: IW Medien / Cologne Institute for Economic Research